Qatar Football Association (QFA) and QIIB have signed a sponsorship agreement, under which QIIB will be the main sponsor of The Amir Cup and the national teams for a duration of three years, beginning February 2024.

His Excellency Sheikh Dr. Khalid bin Thani bin Abdullah Al Thani, Chairman of the Board of Directors of QIIB, and Mr. Jassim bin Rashid Al-Buainain, President of the Qatar Football Association, signed the sponsorship agreement during a ceremony held at The Ned Doha Hotel, attended by Dr. Abdulbasit Ahmad Al-Shaibei, CEO, QIIB and senior officials from the bank as well as Qatar Football Association.

This sponsorship marks a new window through which the Qatar Football Association extends a productive partnership with one of the key banks in the Qatari banking sector.

The collaboration aims to achieve more successes and ambitious projects, reinforcing the growing role of the association with all partners and sponsors for the benefit of both parties, meeting the goals envisioned by this sponsorship.

On the occasion, Mr. Jassim bin Rashid Al-Buainain, President of the Qatar Football Association, stated: "We are proud of this sponsorship agreement with QIIB and look forward to working with our new partners to serve the aspirations of the Qatar Football Association.

"Particularly, under this sponsorship, QIIB will be the main sponsor of The Amir's Cup and national teams in a three-year contract with a new visionary partnership."

During the signing ceremony, Sheikh Dr. Khalid bin Thani stated: "We seize this opportunity to congratulate our wise leadership and all Qataris for the great achievement of the Maroons in winning the AFC Asian Cup for the second consecutive time. This achievement delighted us all and affirmed that Qatar's investment in sports facilities and infrastructure are in tandem with the investment in our teams and national achievements that we all take pride in."

He added, "We are pleased to sign today the sponsorship agreement with the Qatar Football Association. It is an honour for us to be sponsors and supporters of our national teams and The Amir's Cup for the next three years, hoping it will be filled with achievements and progress for Qatari football and other sports."

On his part, Dr. Abdulbasit Ahmed Al-Shaibei, CEO, QIIB stated, "The bank's sponsorship of our national football teams and The Amir's Cup for three years is a great source of pride for us, and undoubtedly, this sponsorship will have a positive impact on us in the bank.

"We look forward to working together with our partners in the Qatar Football Association, especially as our national team awaits important fixtures, including the Asian qualifiers for the 2026 World Cup. We wish them success and call on everyone to support and stand by them in the upcoming tournaments."

Dr. Al-Shaibei added, "Our sponsorship of our national football teams and The Amir's Cup is in line with our commitment to align with the Third Financial Sector Strategy recently launched by the Central Bank of Qatar. This strategy emphasises environmental, social, institutional governance, and sustainability.

"Our role at QIIB is to enhance our service to our community and contribute to events that add value to our country, aligning with Qatar National Vision 2030. Undoubtedly, supporting sports with all the values and principles it represents is a constant framework in the approach of QIIB Bank."

Source and cover image credit: Press Release

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