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Posted On: 26 March 2019 11:30 am
Updated On: 12 November 2020 02:03 pm

Is Victoria Beckham really coming to Qatar? [update]

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UPDATE (26 March)

The FTA event will take place at the Doha Fire Station and not at the Msheireb Museums as was initially expected and reported below.

-----------------------------------------------------------------------------------------------------------------------------------------------What would you say if we tell you that a bunch of top international celebrities and industry leaders from the fashion, music and media world are coming to Doha in three days? And, one of them is Victoria Beckham, fashion designer, businesswoman and ex-Spice Girl!!!

How would you react if we tell you that they are here to judge 25 finalists – which include young emerging designers to ones that are more established - from the fashion world, who have been carefully selected by Fashion Trust Arabia’s (FTA) fashion industry leaders?

What would you say if we told you this major star-studded fashion event was taking place at the Msheireb Museums on 28 March, and Her Highness Sheikha Moza Bint Nasser will be there?

Excited? Yes?

At FTA’s glittering awards ceremony and gala dinner hosted at the Msheireb Museums on 28 March, prize recipients will be selected from among the 25 finalists in four different women's wear categories:

  • Evening wear
  • Ready-to-wear (RTW)
  • Accessories (shoes/bags)
  • Jewellery (fine Jewellery/fashion jewellery)

The FTA judges and celebrities

The panel of exceptional judges who will choose the winners collectively include:

  1. Alexander Wang; fashion designer
  2. Antoine Arnault; CEO of Berluti and chairman of Loro Piana
  3. Carla Bruni; singer-songwriter and supermodel
  4. Caroline Scheufele; co-president and artistic director of Chopard
  5. Diane von Furstenberg; fashion designer, philanthropist and founder of DVF
  6. Erdem; fashion designer
  7. Edgardo Osorio; founder and creative director of Aquazzura
  8. Farida Khelfa; model, actress and documentary filmmaker
  9. Giambattista Valli; fashion designer
  10. Giancarlo Giammetti; Italian businessman closely associated with Valentino
  11. Haider Ackermann; fashion designer
  12. Imaan Hammam; model
  13. Laura Brown; editor-in-chief of InStyle Magazine
  14. Maria Milano; head of womenswear of Harrods
  15. Natalia Vodianova; super model and founder of Naked Heart Foundation
  16. Natalie Massenet; co-founder and co-managing partner of Imaginary Ventures
  17. Olivier Rousteing; creative director of Balmain
  18. Pierpaolo Piccioli; creative director of Valentino
  19. Remo Ruffini; CEO of Moncler
  20. Ruth Chapman; co-founder and executive chairman of
  21. Sara Sozzani Maino; deputy editor of Vogue Italia and Head of Vogue Talents
  22. Sarah Mower; journalist and advocate for young designers
  23. Sonam Kapoor; Indian actress
  24. Stefano Tonchi; editor-in-chief of W Magazine
  25. Victoria Beckham; businesswoman and fashion designer
  26. Zuhair Murad; fashion designer

They will be joined by A-list celebrities including model Jourdan Dunn, model Naomi Campbell, model and actress Alessandra Ambrosio and model Shanina Shaik amongst others.

The FTA finalists from the Arab World

The 25 fashion finalists who were chosen out of 250 submissions are:

  1. Amna Al Salem
  2. Azzi and Osta
  3. Basscoutur75
  4. Boyfriend the Brand
  5. Donna Hourani Jewelry
  6. Hamza Guelmouss
  7. Hussein Bazaza
  8. Joanna Laura Constantine
  9. Karim Adduchi
  10. Karma Salman
  11. Krikor Jabotian
  12. Liudmilah
  13. Marzook
  14. Mukhi Sisters
  15. Nafsika Skourti
  16. Okhtein
  17. Poise Design
  18. Reemami
  19. Roni Helou
  20. Sabry Marouf
  21. S.A.D.A.F.A
  22. Azzam Salim
  23. Sandra Mansour
  24. Yasmin Mansour
  25. Zyne

What is FTA?

Fashion Trust Arabia

Fashion Trust Arabia (FTA), a non-profit organisation and the first-of-its-kind in the Arab world, was established by a number of world-renowned fashion designers, executives, and personalities in September 2018. The aim is to help designers from the Arab World build their brand and gain international exposure.

FTA was founded by Tania Fares – co-author of ‘London Uprising: Fifty Fashion Designers, One City’ and British Vogue Contributing Editor. It is chaired by H.H. Sheikha Moza and co-chaired by Her Excellency Sheikha Al Mayassa bint Hamad Al Thani, and they collaborate with which offers these designers support and mentorship to achieve success in the fashion world.

Keep tuned in to the I Love Qatar website as we bring you more news on the FTA and its celebrity attendees.