Wedding expo all set to open on Tuesday
Billed as Qatar’s largest-ever wedding show, the International Wedding Exhibition and Fashion Show (IWED) 2010 is all set to open here in few days. The event will have a dazzling four-day show featuring the latest wedding fashions from Europe, Asia and the Middle East.
After the sell-out success of IWED 2009, the event organisers, Qatar Expo, promises 2010 event from May 4 to 7 to be bigger and better than ever — a stunning extravaganza to astonish over 12,000 public and trade visitors and a potential global television audience of one billion thanks to a new partnership between IWED and World Fashion TV.
The spectacular daily fashion shows will showcase the best in leading bridal couture and the hottest Asian and Arabic wedding fashion designers, supported by daily hair and beauty and zaffeh shows.
“Weddings have moved beyond the basics. Today families with good spending power look forward to a wedding that’s truly memorable, extravagant and encompasses the luxuries of life,” said Karim Zarka, CEO, Qatar Expo. “IWED 2010 brings together all the options that make a wedding complete. Be it wedding designers, honeymoon destinations, gifts, chocolates, beauty or wedding venues, IWED 2010 offers everything to organise your dream wedding with ease.”
The GCC’s largest wedding exhibition, IWED 2010 will be the inspiration for all brides and grooms with new summer 2010 wedding fashion collections and an array of breathtaking gowns from traditional to ultramodern on show.
IWED 2010 expects to welcome 100 exhibitors covering all aspects of wedding including fashion, jewellery, events management, catering, beauty and hair stylists, flowers, photographers and all types of wedding accessories, together in one arena.
Starring an international cast of models - some of whom are being flown in from Asia – the 1,000sqm IWED 2010 Catwalk, sponsored by Qvision and Elegant Events, will stage the largest wedding fashion display held in the Middle East and promises to be the most up-to date, glamorous wedding show to be seen this year and not to be missed by those who wish to discover the wedding trends for 2010. “Sponsors are attracted to IWED by the opportunity to come face-to-face with potential new customers who are setting out on married life and looking to establish lifelong relationships with companies providing the complete range of products and services,” explains Karim Zarka.
Georges Saliba, COO of Qatar Expo, speaking at the pre-IWED media conference revealed IWED details including the supporters as Wedding Host Sponsor W Doha Hotel and Residences, Pearl Sponsor Krisma Beauty & Spa Lounge, Sapphire Sponsors Maya La Chocolaterie, Beauty Sponsors Bassam Fattouh and Yehya & Zakaria, support sponsor Trinity Talent Qatar, IWED Media Sponsors Glam Magazine, La Nozze, Women Today Magazine, Wedding Arabia, Landmark Mall Magazine, Asian Lifestyle Magazine, Haya MBC and TEK Style Magazine, and Media Partners Explore Qatar and World Fashion TV.
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