The Traffic Safety Week Campaign in Mesaieed is targeting the thousands of labourers in the industrial city. A travelling Traffic Safety Roadshow trailer has been introduced to get the safety message across to the workers in various camps in Mesaieed.
The trailer was fitted with televisions showing documentaries on topics such as pedestrian safety, crossing roads, bicycle safety and wearing seat belts. The mobile theatre visits Mesaieed labour camps in the evening.
The GCC-wide campaign this year was focussed on pedestrian safety as 30 percent of all fatal accidents in Qatar involve the death of pedestrians. The trailer shows helps to convey the safety message and guidelines to the people. The roadshow has already visited over 2,500 labour camp workers in five camps and another 15,000 workers from three camps will also be shown the documentaries over the week.
As part of the campaign, a quiz competition based on traffic safety with prizes of new bicycles fitted with safety equipment on offer, is also being conducted. Over 20 bicycles will be awarded.
Though the traffic week officially concluded on March 19, the Mesaieed Traffic Safety Team has been continuing its efforts. The objective of the Traffic Safety Campaign in Mesaieed is to get all 10 major companies based in Mesaieed to commit resources and efforts to raising general awareness about the terrible consequences of road related accidents and fatalities in Qatar. The message and information on how to prevent such accidents was delivered through lectures, film presentations, posters, banners, stickers, company internal intranet systems and placement of numerous car wrecks on key road routes throughout Mesaieed.
The team will hold a number of community lectures and displays at Al Wakra and Doha during the next month. As a follow-up to the campaign, industries will be working with local Traffic Police to improve and enhance the design of roads and pedestrian access in the city and outside it.
Follow us on our social media channels: