With just a few days left before Ramadan starts, a number of companies are lining up their own charitable programmes for the holy month.
Samsung, a global leader in consumer technology, has joined hands with Qatar Charity to increase awareness about the spirit of the holy month and the importance of supporting the less fortunate.
The partnership will see a part of Samsung’s proceeds being donated to help bring a smile back to the faces of children and the needy.
For this campaign, Samsung will collaborate with Techno Blue, Samsung’s official distributor, and Intertec Group, Samsung’s official distributor of mobile phones, to donate an allocated amount as proceeds to the charity for every mobile phone, washing machine, refrigerator, television or mini notebook sold during Ramadan.
“Ramadan is the ultimate humanitarian opportunity for Samsung to reaffirm our social responsibility vision and trend to integrate the societies we are present in. On this special occasion, we hope to gather substantial proceeds to support Qatar Charity. Throughout this drive, we will be committed to celebrating the Ramadan spirit and reaching out to the less fortunate,” said Marco Vocale, Head of Corporate Marketing, Samsung Gulf Electronics.
“I would like to thank Samsung for this opportunity to reach out to those in need across the country. We truly hope this partnership will mark the beginning of a noble mission to fulfil human dignity and social justice in the region,” said Abdallah bin Hussein Al Naama, Executive Vice president at Qatar Charity.
The National Bank of Kuwait (NBK) has mapped out an extensive social programme to be launched this coming Ramadan.
NBK Kuwait Chief Executive Officer Isam Al Sager said the bank would intensify its social programme which includes providing financial and moral support for various institutions along with conducting regular visits to the underprivileged sections of society such as elders, orphans, and special needs people.
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