Ford Middle East has released its most immersive product walk-around in the region to date, with the 360-degree video on the SYNC®3 Infotainment System.
Ziad Chaaban, Electrical and Electronic Systems engineer at Ford Middle East and Africa, guides viewers through the latest generation of Ford’s innovative communications and entertainment system, which boasts a new design, new interface and new languages including Arabic voice support.
Employing the 2017 Mustang GT, Chaaban demonstrates the ease with which one goes about connecting their phone, customising SYNC3’s screen, setting the language, and using the pinch-to-zoom function of the navigation system – all from an immersive, hands-on point-of-view.
Using state-of-the-art 360-degree camera equipment, Ford is able to provide a more complete, real-life experience of its in-car technology, highlighting the aspects of the SYNC3 that customers want to focus on, when they want to focus on it.
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