Following research that in-car air quality contains up to 100% more PM2.5, ultrafine particles harmful to human health, than the roadside air, Blueair, a world leader in air purification solutions, today unveiled a state of the art air purifier for cars, trucks and other road vehicles.

With air pollution being on the top of everyone’s minds, Blueair’s new intelligent, in-car air purifiers are now available in Qatar as well.

“Commuters spend, on average, about 10 hours a week in vehicles, this is particularly true for Qatar, where walking and cycling are less common ways of transport” said Mr. Sajed Jassim Mohammed Sulaiman, Vice Chairman & Managing Director, Video Home & Electronic Centre/ Jumbo Electronics, at the launch event in Doha. “To meet the consumer needs for clean air in cars, Blueair has expanded their air purification expertise and best-in-class technology to a new segment, which I’m proud to launch in our country here today” continued Mr. Sulaiman.

Last year, US scientists found that levels of soot and chemicals inside cars were twice as high as those measured by roadside detectors. A few months ago, scientists at London Metropolitan University revealed that car air-conditioning systems can function as breeding grounds for bacteria. While air quality defers from region to region, air pollution remains one of the biggest public health concerns in any country.

Compact and easy to install, Cabin car air purifiers are equipped with Blueair’s pioneering HEPASilent™ technology, which filters out at least 99.97% of airborne pollutants, bacteria, viruses, allergens, microplastics, smoke, dust, soot, sand, and pollen as small as 0.1 microns in size. With its sustainable Swedish design and whisper-silent technology, the new range upgrades consumers’ lives in more ways than one. The Qatar launch during this winter driving season is just in time when residents head off on long drives across the country.

Air levels of these harmful substances rise in disagreeable weather: sandstorms are typically made up of silica crystals and contain viruses, bacteria and dust mites. The United Nations warned earlier this year that more than 80 per cent of people living in urban areas are exposed to air quality levels that exceed World Health Organization guidelines and are at risk of respiratory diseases and other long-term health problems.

“Air quality inside cars can be much worse than on the street, thanks to a combination of exhaust emissions from one’s own vehicle as well as from other vehicles, as well as particles from tires and road wear products that enter through ventilation and air-conditioning systems,” says TR Ganesh, General Manager, Blueair Middle East. “With its high-performance technology, Cabin car air purifier will offer Qatar resident’s peace of mind that 99.97% of these impurities are being filtered out.”

Given the long hours spent driving, a staggering 72% of consumers are worried about the impact the air circulating inside their cars may have on themselves and their families. The same number, 72% of people asked, also said that they are aware of the negative health effects of breathing polluted air, reveals a survey carried out for Blueair by independent UK research firm Bonamy Finch.

The Cabin car air purifier range will be available in Qatar across all Jumbo Electronics showrooms, leading hypermarkets, retailers and select car dealers.

Source: Press release

Follow us on our social media channels: @ILQlive @ILQlive @ILoveQtr ILoveQatar

Binu Cherian

Start a discussion