Following the overwhelming success of previous editions of The Color Run™ presented by Sahtak Awalan: Your Health First, that saw thousands of participants take part in this unique fun run last year alone, thousands are once again expected to join the fun on Saturday, January 28, 2017 at the Qatar National Convention Centre (QNCC) as the Tropicolor World Tour makes its mark on Doha.

Color Runners are promised a lively island-style experience complete with lots more fun and color, as they run, walk, dance, jog or even skip through the five kilometer course with their family and friends, whilst getting covered head to toe in color at every kilometer mark. Color Runners are encouraged to arrive at the QNCC on the day by around 7 AM, with the first wave of runners setting off at 8:30 AM.

Now in its third year in Qatar, The Color Run™ presented by Sahtak Awalan: Your Health First, encourages and empowers participants of all ages and abilities to focus on being healthy and happy in a relaxed running environment.

The Color Run™ is once again supported by Weill Cornell Medicine - Qatar Qatar (WCM-Q), whose health campaign, Sahtak Awalan: Your Health First, will present the event, as Color Runners focus on leading a healthier, more active lifestyle.

Nesreen Al-Rifai, Chief Communications Officer for WCM-Q, said: “The last two editions of The Color Run™ in Qatar were a wonderful opportunity to bring members of the local community together, as they loved every single minute of the previous events. Our Sahtak Awalan: Your Health First campaign really emphasizes taking the time to focus on you and your health but in a fun and relaxing way, which is why we have once again partnered with The Color Run™ for a third year running!”

Both seasoned Color Runners and first timers can look forward to an enhanced experience with the all new Tropicolor Zone as part of the Tropicolor World Tour. On the day, all Color Runners will be bathed in a wondrous tropical array of colors as they pass through the shades of palm trees and arches, with lively island-style music completing this unique experience.

Once they have completed the fun run, Color Runners will be able to continue on with the festivities at the memorable Finish Festival, a larger than life party, with Rainbow beach, an interactive island featuring music, dancing, photo opportunities, entertainment, sponsored activations, and, of course, massive color throws!

Greg Sproule, Managing Director for IMG Middle East, the organizer behind the fast approaching event, said: “We are incredibly excited to open ticket sales for our 2017 event and have no doubt that our Tropicolor World Tour will be our most colorful event in Qatar yet! Whether you are a first time Color Runner or returning to the event for a second or even third year, there are plenty of reasons to get excited, so make sure to book your tickets early!”

Once Color Runners have purchased their tickets for next year’s event as part of a brand new race pack they will receive a tropical, new style t-shirt, funky embroidered headband, fun tattoos and a tropical flower lei. These items will be adding an extra splash of fun and color for friends and family to enjoy together while soaking up this island-style vacation in the heart of Doha.

Color Runners of all ages and levels can take part on January 28, 2017, with tickets now available from www.thecolorrun.qa

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