Qatar Football Association (QFA) and Qatar Stars League (QSL) celebrated the launch of the football season 2014/2015 with a variety of activities and games offered to the fans at Landmark and Villaggio malls which included different interactive games from L’Batak fanzone which is part of the broader KOORA TIME initiative announced by the QFA and Qatar Shell last year and is designed to promote greater physical activity amongst the youth. QSL is providing the QSL experience which will allow fans to play on the inflatable games as well as football-related interactive games. A stand is also allocated in the fans area to give the fans information about all 18 local clubs. The two fan areas opened their doors to the fans on August 10th and will stay open until August 22nd. The stands are packed with fun activities for all ages, making them the fans’ desired destinations for the twenty two days they’re open on. In celebration of Sheikh Jassim Cup, the season opener, QFA has also organised social media competitions in which the winners can participate in the match day activities that will take place on Lekhwiya Stadium pitch on August 13th. Fans activities are set to begin before the match at 4:30pm, and match kicks-off at 7:00pm. The action-packed match day will witness numerous activities for the fans including “Giveaways upon entry”, where each fan will receive a QFA branded bag with one of (3) branded noisemakers. Other activities include “Pick a box” in which 10 different prizes of different values which will be hidden in 10 large boxes in the centre of the field and the MC will ask 10 fans to come to the field and each choose one box. “Kick for a prize” will involve the MC will pick a fan from the crowd and invite them on to the field. The fan will then be placed at the half way line of the field. On the opposite side of the field, three nets will be placed evenly spread apart. As the crowd will know the prizes on each of the nets, the contestant will chose a net to score in depending on the crowd’s reaction to each net. Once the contestant chooses a net to score in, he/she will take the kick and try and score in the chosen net to win a VIP seat. The football must cross the goal line to win. A custom QFA VIP section will be set-up in the VIP section of the stadium for two hardcore fans. This section will include comfortable seating, a VIP view and complimentary hospitality service. The MCs will get the crowd to their feet and go crazy encouraging them to cheer and dance with the background music. The MCs will scan the fans with the most spirit/best dressed who will then be chosen and brought to the VIP section where they will enjoy the game. The last activity includes the MC selecting two lucky fans from the crowd to participate in a race against time. One fan from the left hand side of stadium, and one from the right side of the stadium will be chosen to participate. The chosen fans will take part in an obstacle course. The twist is that the fan will be placed in a Zorb ball where he/she will have to navigate to get from the start to the finish line. The fan that reaches the finish line that fastest wins a chance to sit in the VIP section. Tickets for the match are sold in Landmark and Villaggio stands from 2:00pm until 5:00pm. Sheikh Jassim Cup will kick-off today, Wednesday, 13th August, 2014 at 19:00 and will be played in Lekhwiya Stadium where the ticket proceeds will be donated to the victims of Gaza through Reach Out to Asia (ROTA) in order to repair the schools that have been destroyed during the recent attack on the Gaza Strip. Following the Sheikh Jassim Cup, QSL will begin on 21st August, 2014 where 14 teams will compete to win the sought-after title.

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