Salvatore Ferragamo Opens at The Pearl-Qatar
United Fashion Company (UFC) announces the opening of its Salvatore Ferragamo boutique at The Pearl-Qatar.
Doha, November 07th 2010
Brought to The Pearl-Qatar by United Development Company’s (UDC) wholly owned subsidiary United Fashion Company (UFC), Salvatore Ferragamo, one of the world’s most celebrated and finest luxury brands, has officially opened its doors to the public. The new boutique brings the famed Italian design house’s widely sought after luxury bags, shoes and silk products to Qatar.
Kirk Martin, Executive Vice President Retail Leasing and Fashion at United Development Company (UDC) commented: “Salvatore Ferragamo fits perfectly within Doha’s most luxurious destination. We are certain The Pearl-Qatar residents and visitors will be delighted to see Ferragamo join the growing list of world-class fashion boutiques on the Island.”
The Pearl-Qatar shoppers can expect to find the 2010/11 fall-winter seasons’ bags, shoes and silk goods, all reflecting the sophisticated elegance and immaculate design which are synonymous with Ferragamo creations.
Founded in Florence in 1928, the Ferragamo history dates even further back, to the turn of the century after its founder Salvatore Ferragamo left his small native village in Southern Italy to move to the United States where he established a name for himself making shoes for rising American movie stars. With their incomparable comfort, exquisite design and fine craftsmanship of his work, Ferragamo’s shoes were widely popular among early 1900’s Hollywood glitterati.
In 1928, with his reputation in America firmly established, Ferragamo returned to his native country where he set up a state-of-the art-factory, which continued to provide the American market with his creations.
Over the decades the likes of Greta Garbo, Audrey Hepburn and Marilyn Monroe would wear Ferragamo on the red carpets of the world. After the Second World War film stars and royalty regularly attended the Ferragamo showroom at Palazzo Spini Feroni in Florence, the company’s headquarters since 1938.
Salvatore Ferragamo passed away in 1960. His wife, sons and daughters have continued his dream to dress a woman from head to toe since then.
The opening of Salvatore Ferragamo at The Pearl-Qatar further establishes the Island’s reputation for quality and as destination for luxury fashion, hospitality and lifestyle amenities.
Ferragamo has patented styles that have changed the course of shoe design, leading the industry in stylizing and manufacturing techniques. The high-end luxury brand joins a growing list of elite labels to make their mark in Doha’s most exclusive shopping precinct.
“We are excited and proud to come to The Pearl-Qatar, a destination that is so unique and that smoothly combines fine traditions in a sophisticated, futuristic space.” said Massimo Ferragamo, Chairman of Ferragamo USA, Inc., who will be attending the ceremony celebrating the opening at The Pearl-Qatar this month.
Ferragamo USA, Inc. is the wholly owned subsidiary of Salvatore Ferragamo Italia.
About The Pearl-Qatar
The Pearl-Qatar is a unique and innovative urban development in Doha, Qatar. A masterpiece of private and modern living on an island spanning over 4 million square-meters of land, The Pearl-Qatar offers a tailored range of residential solutions to meet the highest of standards available in the Gulf. Furthermore The Pearl-Qatar plays host to the latest retail and hospitality offerings from the world’s leading brands and restaurants.
Developed by United Development Company (UDC), the island is located 350 meters offshore of Doha’s prestigious West Bay District and is one of the largest real-estate developments in the Gulf.
About United Fashion Company
Incorporated in February 2008, the United Fashion Company (UFC) is a wholly owned UDC company with a vision that recognizes the massive potential in the international language of major fashion brands. UFC’s ambitious plans will see an additional planned network of stores and will extend throughout the Middle East, into Central Europe and Asia, carrying the world’s most prestigious fashion labels in an elegant and sophisticated retail environment. The emphasis will be on controlled distribution and skilled merchandising.
UFC is an example of the kind of mutual benefit in the relationship between UDC and its subsidiaries: association with UDC and The Pearl-Qatar opens doors for UFC to international brands at the highest levels.
UFC has already secured exclusive relationships with an enviable roll call of famous names including Gianfranco Ferre, Missoni, Stefano Ricci, Domenico Vacca, Harmont & Blaine, Rene Caovilla, Santoni with further brand outlets opening in 2010.
About United Development Company (UDC):
Founded in 1999, United Development Company (UDC) has been listed on the Qatar Exchange since June 2003 and is one of Qatar’s leading private sector shareholding companies.
The United Development Company was established with the vision to identify and invest in long-term projects contributing to Qatar’s growth and providing lasting shareholder value.
UDC’s target areas of interest include: infrastructure and utilities, energy-intensive industries, hydrocarbon downstream manufacturing, real estate, urban development, maritime and environment-related businesses, hospitality, retail and fashion, information technology, media and communications, insurance and other services.
UDC has shown an ability to attract and partner with the highest quality of international talent, bringing outside expertise to bear on significant developments in Qatar and beyond. It has also demonstrated a successful model for synergistic growth, creating and operating a diverse portfolio of substantial businesses that leverage off one another and generate additional revenue streams in new markets.
UDC’s founders and current Board Members are among Qatar’s most successful investors and developers. Thousands of Qatari shareholders hold 75 percent of the total shares and the remaining 25 percent are held by other GCC and international investors.
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