Qatar Tourism Authority (QTA) is participating in the annual Global Meetings and Incentive Exhibition (EIBTM) in Barcelona, Spain, which begins today and runs through December 3. As one of the premier industry events, QTA has exhibited at EIBTM for a number of years.
EIBTM is the leading global event for the meetings and incentive industry and a prime opportunity for Qatar Tourism Authority to promote Qatar to the European and global markets.
With the growing interest and popularity of Qatar as a Meetings and Incentive Exhibition (MICE) destination, QTA expects a very successful conference this year, a press note issued by QTA said here yesterday.
More than 90 percent of visitors to Qatar come on business or attend one of the conferences or exhibitions in the country. At the 2008 EIBTM conference, 28 percent of hosted buyers were interested in the Middle East, up from 10 percent in 2007.
By focusing on buyers from the MICE industry including conferences organisers, incentive planners, travel operators, and boards of tourism authorities, QTA has been able to effectivly target a booming meetings and incentives market and expand its brand recognition among this industry.
QTA delegation includes representatives from the Qatar National Convention Center, the Museum of Islamic Art and representatives from several luxury hotels and the top tour operators in Qatar.
http://thepeninsulaqatar.com/Display_news.asp?section=Local_News&subsection=Qatar+News&month=December2009&file=Local_News2009120154557.xml
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