QTEL yesterday unveiled new enhancements to its Mozaic Mobile TV service, bringing a choice of channels from two packages, along with easy subscription.
Users will be able to subscribe by sending an SMS for the package of their choice.
International and Arabic packages will be available, giving access to up to 23 channels, including news, sports, cultural, entertainment and children’s television, streamed direct to mobile phones, a Qtel spokesman said.
Viewers can also sign up for unlimited access for either 24 hours or a full month, depending on the package they chose, all at competitive prices.
The service has the distinction of being the first mobile service in the Middle East to carry the world-famous ESPN sports channel.
“The enhanced Mozaic Mobile TV service offers customers unlimited television, any time and anywhere,” Qtel Group Communications executive director Adel al-Mutawa said.
Qel has designed the service so that customers can have immediate access to major sporting and cultural events with one simple SMS, and also build in a wide range of channels to suit all ages and all interests, he explained.
A daily subscription is available for either all International or all Arabic channels for QR5 per day, with unlimited access.
Alternatively, subscribers can choose the International or Arabic package for a month, for QR49, or both International and Arabic packages accessing all 23 channels for QR89 per month.
The full range of International and Arabic channels includes news (Al Jazeera and Al Jazeera English, CNN International, CNBC Europe and CNBC Arabiya and BBC World), Islamic (Iqra), sports (ESPN Europe, ART Sports Channels, and AlKaas), entertainment (AsianNet, B4U Music, Al Safwa, Arabic Series Channel and Rotana Moussica) and children’s television (Cartoon Networks, Boomerang, Al Jazeera Children’s Channel).
“Today’s launch of the enhanced Mozaic Mobile TV Service builds on our heritage as the pioneer of mobile TV in the Gulf region to deliver our most exciting service to date,” added al-Mutawa.
Mobile TV was first introduced during the Doha Asian Games 2006, using state-of-the-art DVB-H technology. In 2008, Qtel launched a full service providing four channels without the standard ‘one-time access’ restrictions of many comparable offerings.
A recent study by Ericsson and CNN suggested that, globally, mobile TV is the number one application users want on their phone, with 34% of respondents ranking TV as the most in-demand application and almost half (44%) of the respondents poised to adopt mobile TV in the next two years.
Customers can subscribe by SMS or at wap.mozaic.qa
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