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Posted On: 19 October 2013 10:28 pm
Updated On: 12 November 2020 02:13 pm

Harley-Davidson Open House on October 25

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The Harley Davidson Open House, organised under the theme “Come Together, Change Lives”, will be held in Qatar on October 25. Harley-Davidson Middle East and North Africa has announced its 2013 schedule for Open House Days in the Mena region. As part of the initiative, hundreds of riders in countries across the GCC, Levant and North Africa will gather in support of the United Nations World Food Programme (WFP) for the third consecutive year. The event will also mark the unveiling of the iconic new 2014 models. The Open House will be held in the region between October 24 and 27. As in 2012, it will feature a parade ride to build camaraderie and community while coming together for a cause. The line-up will include motorcycles by Project RUSHMORE, an effort by Harley-Davidson to improve every aspect of the riding experience for owners of its Touring motorcycles. Project RUSHMORE presents the full range of 2014 Touring and Trike models. “We are delighted to be able to welcome riders and non-riders to Harley-Davidson’s 2013 Open House, where we will introduce them to our new 2014 models. This year, we are particularly excited because we’re unveiling new motorcycles upgraded by the customer-driven Project RUSHMORE, which transforms the riding experience through category-leading technologies. And as in previous years, the community of riders in Qatar will join for a celebratory ride while also coming together to support the fight against child hunger,” said Elsa Abi Nader, Harley-Davidson marketing manager for Mena. Riders will be invited to purchase Harley-Davidson pins, with proceeds going to the WFP.