The Supreme Council of Health (SCH) and Dettol-Reckitt Benckiser have launched the “Clean Student” hygiene campaign for schoolchildren in Qatar.
In a keynote speech at the launch ceremony, SCH assistant secretary-general for medical affairs Saleh al-Marri said that the campaign, which will target 45,000 schoolchildren in the 6-8 age group during its first year, is aimed at promoting hygiene and highlighting its importance for them.
“After introducing the principle aspects of hygiene, the students should be able to teach their parents and community members and so on,” he stated, noting that the programme is further aimed at correcting the parents and children’s misconceptions about hygiene.
SCH communication and media director Jassim Fakhroo said that the programme would enable schoolchildren to acquire a background on the importance and significance of hygiene in Islam.
“The children will be taught what the Qur’an and Islamic teachings say about hygiene,” the SCH official said.
He further said that the schoolchildren would be able to name at least five benefits of hygiene, define personal hygiene and its tools, know when to wash their hands, as well as maintaining their surroundings including school, street, home and public gardens, clean.
Dettol-Reckitt Benckiser Middle East and North Africa marketing director Rahul Kadyan said the company would begin the campaign by distributing the fun activities kit.
The company will also distribute samples of liquid hand soap.
SCH head of health education programmes Alyaa al-Kuwari said the campaign also features the “Clean Class” competition, which would be organised in schools under the supervision of SCH.
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