The City Center Doha (CCD) in collaboration with the Traffic and Patrols Department (TPD) has launched an awareness campaign on road safety among the public. The awareness campaign is being sponsored by Al Mana Co. (dealers of Nissan) and Dar Al Sharq.
This was announced during a press conference yesterday held at CCD and was attended by Brigadier Mohamed Saad Al Kharji, TPD’s Director, Brigadier Mohamed Abdullah Al Malki, Coordinator of the National Campaign for Preventing Road Accidents, Mohamed Helmi, Advertising Manager of Al Sharq Newspaper, Majd Machfej, City Center Manager and Ananth James, National Marketing Manager of Al Mana Co.
Elaborating about the campaign, Machfej said, “CCD has initially issued 100,000 red stickers having the theme, ‘Drive Safe Stay Safe’. The stickers can be collected at the City Centre, Traffic Department, and Al Mana Co.’’.
The awareness drive has begun on Friday and will continue till April 20. Drivers willing to participate in the campaign shall collect the stickers from the allocated stalls, fill it and put inside boxes allocated at the CCD to enter the draw. The stickers will be also enclosed in Al Sharq and The Peninsula newspapers which are the media sponsors of the campaign.
“Motorists who put the stickers on their cars will be entitled to win a 2009 Nissan Altima provided by Saleh Al Hamad Al Manna Company, our partner in the campaign. A raffle draw will take place at the end of the campaign to announce the name of the winner’’, added CCD Manager.
The campaign aims to convey a message to all drivers and the youth in particular to drive carefully, noted Machfej. Al Kharji lauded CCD’ initiative and said that it would have great impact in view of the large number of residents who visit the shopping centre daily. “Spreading awareness on road safety is the responsibility of all and I urge other entities to take similar initiative,” said Al Kharji.
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