The Industrial Area in Doha would soon have a shopping venture, The Mall of Asia, which would remain open round the clock, its promoters announced yesterday.
The 90,000-square feet plus business plaza would be ready for the full-fledged operations at the beginning of the New Year.
The Mall of Asia, located at the heart of the Industrial Area, on Street 16, close to the Al-Attiyah Market would operate in a three-storey state-of-the-art complex. The construction of the mall is almost over and some of the outlets are already open.
“The formal opening, as of now, is scheduled tentatively for January 3,” said the company CEO Binoy V Thevarkattil.
He has been in the retail and foodstuff business for more than 25 years in the region, mainly in the UAE, and Qatar, besides running manufacturing facilities in India.
The entrepreneur recalled that he started his stint in the region in Doha’s Industrial Area in a humble way more than two decades ago and this is what prompted his company to launch a mall in that area.
“Moreover the huge growth in the country’s population has also contributed to the growing consumer requirements of its people, especially the more than 1.1mn people residing in Doha and Industrial Area,” he said.
Insisting that the mall would sell edible and non-edible consumables at the “lowest possible” prices in the market Thevarkattil said the place would also provide facilities for customers to indulge in bargaining, which he said, would be the first of its kind in the entire Middle East.
Replying to a query he said his long experience in the retail line of businesses has taught him that such “bargaining” over prices is very much possible on even branded goods, if the volume of business is huge.
The entrepreneur said unlike in other hypermarkets, The Mall of Asia would have only outlets operated by his company and hence goods could be sold at “rock-bottom prices”. He said the place would also have sales personnel from India, The Philippines, Nepal, Sri Lanka and Pakistan.
The company official said the second phase of the mall would feature a food court consisting of 15 eateries, each offering different cuisines from as many countries.
One of the major attractions of the food court, claimed the CEO, would be the availability of such items as Indian Biriyani for prices as low as 95 dirhams for one year.
“This is being done considering the fact that Industrial Area houses mostly underprivileged segments in the country, drawing low salaries and hence we are committed to give such sections a totally different shopping experience,” he said.
Prominent Nepalese actor Rajesh Hamal, who the mall operators described as their brand ambassador for the country’s nearly 400,000 Nepalese expatriates, was also present, along with operations manager Arun B John.
A formal logo launch of the Mall of Asia also took place later in the evening at the shopping centre.