Doha Festival City, in partnership with Talal Bin Mohammed Trading and ADabisc , hosted a grand screening of the Angry Birds Movie for distinguished guests, media and ten winners of a competition launched on their social media platforms under the hashtag #DohaFestivalCity, as well as fans of the blockbuster video game Angry Birds, ahead of the worldwide release on May 12.
The exclusive screening marked the start of an exciting countdown to the opening of Qatar’s very own Angry Birds World, which will bring our favourite birds to life through a range of thrilling attractions.
Guests were immersed in a spectacular 3D cinematic experience of the Angry Birds Movie at NOVO cinema in The Pearl-Qatar, as they followed characters Red, Chuck, and Bomb on the journey of a lifetime. The evening also offered the opportunity for guests to meet and interact with the birds, while engaging in a variety of fun activities that catered to kids and adults alike.
Scheduled to open in 2017, Angry Birds World will mark a significant milestone for Doha as the first Angry Birds theme park to open in the Middle East. Featuring over 35 state-of-the-art attractions with dedicated indoor and outdoor spaces, visitors will have the opportunity to play and engage with the Angry Birds characters as they journey through the new theme park.
Angry Birds World will form part of a larger entertainment offering at Doha Festival City’s Family Entertainment Complex.
Trevor Hill, General Manager, Doha Festival City said “With over 38,000 sqm of space across four world class theme parks, including Angry Birds World, the Family Entertainment Complex at Doha Festivals City is sure to be one of the leading attractions in Doha, reflecting our commitment to entertainment and we look forward to welcoming Qatar residents and visitors alike from 2017.”
Commenting on the event, Rovio Entertainment’s Chief Commercial Officer Alex Lambeek said, “The Rovio team is extremely delighted to support this special screening of the Angry Birds Movie for our valued fans and friends. The movie brilliantly captures the magnitude of fun and excitement that Qatar’s Angry Birds World would bring to its visitors upon its launch. We are proud to bring one of the world’s top-class attractions to the region, for the first time ever in Doha Festival City, through our fruitful partnership with Talal Bin Mohammed Trading and ADabisc.”
The Family Entertainment Complex is also home to the unique Snow Dunes, Juniverse and Virtuocity theme parks. Snow Dunes will be Qatar’s first indoor snow experience, offering thrilling rides within a visually stunning -2°C environment. Juniverse, a space-themed family edutainment park will offer state-of-the-art role-playing experience for children. Virtuocity will be a gaming theme park, incorporating a world-first 200 seat e-sport gaming arena, console lounges, and bespoke motorsport and aviation simulators
The Family Entertainment Complex is being introduced to Qatar by Talal Bin Mohammed Trading, who have partnered with ADabisc Future Qatar and Rovio Entertainment Ltd., to deliver all four components of the complex. Mr. Riad Makdessi, chief creative director/ partner at Adabisc and Client Representative to TBMT said, “As a design innovation company, ADabisc continuously strives to create ground-breaking concepts that result in enhanced experiences. The FEC is a unique concept to the GCC – one that will transform the traditional world of entertainment. We are confident that the FEC will become one of the most sought-after attractions in the region, which would tremendously boost Qatar’s tourism growth in line with the national vision for 2030.”
With its revolutionary offering, Doha Festival City is set to become a premium shopping and entertainment destination for residents in Qatar in addition to tourists from across the region.
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