Sign in Register
Posted On: 28 November 2016 06:43 am
Updated On: 12 November 2020 01:57 pm

Nasser Bin Khaled Automobiles proudly sponsors Grazia Style Awards in Qatar

Mega Cervantes
Mega Cervantes
Discuss here!
Start a discussion
Image 1

Nasser Bin Khaled Automobiles, the authorized distributor of Mercedes-Benz in Qatar, has proudly sponsored the inaugural Grazia Style Awards by Grazia magazine, the only international women’s monthly in Qatar and one of 25 international editions of the leading fashion title.

Nasser Bin Khaled Automobiles, the Exclusive Automobile Partner of the event, was also the honored to sponsor two award categories and presented the trophies to the winners. Mrs Daniela Frings, Brand Marketing Executive Mercedes-Benz Middle East bestowed the “Best Regional Designer” Award while Mrs. Alexandra Goodwin, conferred the “Best Shopping Destination Award”.

During this event, Nasser Bin Khaled Automobiles announced the new platform of Mercedes-Benz ‘She’s Mercedes’, that is dedicated to inspiring, connecting and empowering women to be their best. The primary aim of this platform is to create a dialogue that is embedded in a mix of formats, and engage exceptional women from different fields and industries.

She’s Mercedes is an Inspiration Circle; a place where women can connect and exchange ideas, share experiences and learn from one another; a hub for sparking conversation, offering new perspectives and supporting ambitions.

“ ‘She’s Mercedes’ targets Self-made and self-reliant, driven business women, Fashionistas and Trendsetters. Our aim is to empower women and to create a personalized platform for them to exchange their experiences and ideas”, Sha’aban said.


The Grazia Style Awards were held in Qatar for the first time on November 21 at The Westin Doha Hotel & Spa. The awards aim to celebrate everything that is great in fashion – from the best in design talent, to favorite shopping destinations.

Mr. Sha’aban added, “we are proud to have partnered with the Grazia Style Awards in Qatar and to showcase the best that Doha has to offer. Mercedes-Benz has strong ties with the fashion world and has developed significant partnerships across major international fashion weeks and events in Qatar over its history. The brand found that collaborating on the first fashion event of its kind in Qatar was a natural fit.”

“Mercedes-Benz is now a major ambassador for fashion and style brands in the world, and we are happy to complement our Mercedes-Benz Fashion Week that we organize here in Qatar by sponsoring these prestigious Awards organized by one of the most recognized magazines in the fashion world”.

The two awards highlight Mercedes-Benz commitment to developing talents from Qatar and the region and aiding them in pursuing their careers by providing them with optimal support and exposure.

Grazia Style Awards showcases the best that Qatar has to offer and welcomes the who's who of the international industry to an awards ceremony to honor the standout style stars from the past 12 months.

Nasser Bin Khaled Automobiles Nasser Bin Khaled Automobiles has built its success by establishing solid, longstanding relationships with its customers, and by offering a wide range of quality products. As a brand name, Nasser Bin Khaled Automobiles is deeply associated with a history of premium quality service and market leadership. Established in 1957, Nasser Bin Khaled Automobiles is Qatar’s exclusive distributor of three of the world’s most respected, iconic brands: Mercedes-Maybach, Mercedes-Benz and Mercedes-AMG.