In 2019, in light of continuous demand for growth and sustainability of businesses and their needs across Qatar's various sectors and industries, Qatar Finance and Business Academy's (QFBA) relationship management team ventured into new markets, providing much-needed development towards its clientele. Through these new ventures, QFBA was able to achieve a 25% growth in new clients.

QFBA's clientele growth includes leading institutions and organizations across various sectors in Qatar such as financial services, health care, charity, telecommunications, and higher education.

Equally remarkable is the increase in demand for training programs by returning clients in the public sector whereby QFBA has registered an average increase of 76% in its training and professional development programs for some of the returning clients in government and semi-government entities.

This growth emphasizes the commitment of QFBA and organizations within the state of Qatar to maintain international standards of human capital performance.

Under this vision and mission, the academy has focused its endeavors on strengthening and growing long-term relationships with its current clients, following their training needs, designing programs around their professional ambitions, and raising awareness about beneficial courses for corporations and individuals. The academy has also exerted continuous efforts to open communication lines with prospect clients, showcasing its effectiveness across all levels, and encouraging them to build up their human capital resources to meet organizational goals.

QFBA has played an important role in supporting Qatari institutions with practical solutions to help them adapt and apply the latest knowledge and methods in the working space, and consequently increase productivity. The academy has serviced several Qatari institutions in the training and the adoption of worldwide benchmarks in sales, customer service, and organizational behavior.

QFBA has also lent its resources to train and upskill employees and management across few organizations to elevate their competencies and capabilities toward transformative change.

Since it was established in 2009 under the auspices of the Qatar Financial Centre (QFC), the Qatar Finance and Business Academy (QFBA) has made strides in elevating financial services sector talent pool standards, supporting organizations in achieving their business objectives in line with the Qatar National Vision 2030.

Source: QNA

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Abdullah Amir

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