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Posted On: 18 November 2019 09:48 am

HIA bags silver award from Future Travel Experience APEX Asia Awards 2019

Abdullah Amir
Abdullah Amir
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HIA Silver Award

Hamad International Airport (HIA) has received the "Best Passenger Experience Initiative" silver award at the Future Travel Experience (FTE) Asia Awards 2019 in Singapore on the 12th of November in recognition for the second phase of its Smart Airport Program. The FTE awards celebrate airports and airlines that have displayed true industry leadership and delivered significant improvements in the travel experience at multiple touchpoints.

The 5th FTE Asia Awards ceremony took place at FTE - APEX Asia EXPO 2019, at the Marina Bay Sands in Singapore, and recognized HIA's continued commitment to unlocking the power of technology to deliver the airport-of-the-future. Winners were selected by a panel of industry executives from around the world.

In line with the five-star airport's digital transformation strategy, the Smart Airport Program deploys passenger-centric innovative technologies to provide fast, seamless and enjoyable travel experience for global travelers. The second phase of the program takes a holistic approach to identity management and lays the foundations of a wide-scale deployment of biometric capability across both mandated and voluntary passenger touchpoints while addressing customer data privacy concerns in line with relevant local and international regulations.

The award-winning initiative, currently under trial, combines passengers' flight, passport, and facial biometric information in a single electronic record at the self-check-in kiosk or mobile app. Subsequently, only the passenger's face is required for verification at the self-service bag-drop, automated security gate, and the automated boarding gate.

Commenting on the award, Vice President Communication and Marketing at HIA Abdulaziz Al Mass, stated: "With passengers at the heart of our strategy, HIA stays at the forefront of technology to deploy sophisticated and innovative solutions that offer an unparallel travel experience. Fueling the passenger experience with choice and flexibility through smart technology, automation, and self-service, we solidify our position as the airport-of-choice for global travelers."

Al Mass added: "HIA is undertaking an ambitious expansion program to enhance the capacity of the terminal, as well as set a new standard in the traveller experience globally. Redefining the airport experience and enhancing our multi-dimensional offerings, the new indoor garden area will allow our passengers to benefit from the calming effects of nature, whereas the seamless integration of the expansion with the existing terminal will allow smooth passenger flow, improving the overall passenger experience at Hamad International Airport."

HIA recently revealed its plans for the expansion with a spectacular 10,000 sqm indoor tropical garden, a 268 sqm water feature as well as 11,720 sqm of landscaped retail and dining concepts among other leisure attractions and facilities under one expansive terminal.

Source: QNA
Image Credit: Gulf Times