Al Asmakh Mall- located in Al Sadd, the heart of Doha is a neighbourhood shopping destination for more than half a million families in Qatar. The mall is well connected through Salwa and Al Shamal Road and the nearest metro station is Al Joan which is 300 meters away from the mall.

The mall has undergone a complete revamp to create an iconic feel to the overall architecture and interior of the mall. The interiors are inspired by the Desert Oasis. The patterns on the ceiling are inspired by the design created by the wind in the desert.

The perforated panel design pattern which is seen on the columns is derived from the local Mashrabiya pattern. The selection of an earthy colour palette makes the exterior and the interior of the mall look integrated.

Speaking about the change Mr. Shumalan Naicker- Territory Head Landmark group said:

“ It’s an absolute delight seeing this mall transform from its previous structure to the beautiful contemporary look. It’s the most preferred shopping destination by locals because of its location, offerings, service, and accessibility”

He also added:

“ The offerings in Al Asmakh Mall are wider than before with new stores like Max, Shoexpress, Al Meera, Starbucks, Papa Johns, Florenza are added. The existing stores like Centrepoint, Home Centre, Emax, Fun Ville, Mc Donalds, Basking Robbins also have a new contemporary look which makes the shopping experience extremely wonderful. The mall has used digital technology across the mall to modernize the feel of the mall. The exterior screen on the mall façade gained a lot of prominence and attention"

Source and image credit: Press Release

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