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Posted On: 3 October 2018 01:00 pm
Updated On: 12 November 2020 02:01 pm

Alfardan Group, SALAM, Qatar Airways, Mondrian Doha and QTA top sponsors for Fashion Weekend International

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FAB Entertainment unveils world’s first Fashion Weekend with a destination focus showcasing Fashion Icon Manish Malhotra, Stylist Extraordinaire, Nabila and Celebrity Showstopper, Aishwarya Rai Bachchan together for the first time internationally in Qatar.

FAB Entertainment, a Qatar based entertainment company, with a vision to provide quality entertainment from around the world, has announced a series of upcoming events focused on fashion, destination entertainment, and lifestyle, catering to the rising demand for the same in line with the growth of the tourism & hospitality sector in Qatar and globally.

FAB Entertainment is managed by Partner & CEO, Fauzia Adeel Butt, who has over 15 years of elite global management experience, with strong links in the Indian and international film and entertainment industry.

For the first time ever in Qatar and the world, FAB Entertainment will unveil Fashion Weekend International-FWI’18, a world first fashion event, curated by FAB, featuring fashion icon Manish Malhotra, stylist extraordinaire NABILA and globally acclaimed beauty queen and multifaceted actress, who is popularly known as the most beautiful woman in the world, Aishwarya Rai Bachchan. Actor and reality show star, Karan Tacker will be the host at the FWI ‘18 fashion show.

FWI’18 special and honored guests descending into Qatar include the stunning Mahira Khan and the very suave Hamza Ali Abbasi. Mahira Khan, a renowned actress recently made her debut at Cannes Film Festival and has global audiences constantly mesmerised. Rising star Azaan Sami, glamorous singer/songwriter Sophie Choudhary, legendary Indian film director and producer, Ramesh Sippy with actress wife Kiran Joneja, Manjeet Rajkumar Hirani and many more celebrities will be seen on the red carpet at FWI ‘18.

The fashion show will throw a spotlight exclusively on Manish Malhotra who is synonymous with opulent craftsmanship, chic designs and dressing top celebrities the world over. With three decades in fashion design, styling many a Bollywood artist and with global accolades including being invited to be a jury member at the Oscars, FAB Entertainment is ecstatic and honored to host and showcase Manish Malhotra at FWI ‘18.

FAB Entertainment’s CEO, Fauzia Vohra says: “Fashion Weekend International, Destination Doha is an experience unprecedented-it’s a destination fashion weekend getaway where guests, especially from overseas, not only can enjoy haute and wedding couture by a distinguished designer with a celebrity showstopper, international super models and stars but are also able to visit and appreciate the landmark sights of Qatar as well as indulge in its retail and gastronomic versatility. We are grateful to our core partners Al Fardan Group, Qatar Airways, SALAM, Mondrian Doha and QTA in making FWI a reality”

“As a part of our mission to integrate and leverage local talent, we are also delighted to have on board VCU-Q, whose fashion design students will be an essential part of the fashion show at FWI ‘18. In our endeavor to showcase Qatar as a Fashion Capital and a Destination of Choice for weddings and entertainment tourism, there is a focused effort from FAB to bring in big publications such as GRAZIA, HELLO, FILMFARE, ZEE TV, BRIDES TODAY who will cover this event, which will be viewed by millions the world over. We want the world to see what a truly spectacular destination Qatar is!” conclude Fauzia Vohra.

Supporting this event will be also be ticket master Ayna, Zoom, Vega and One FM.

Omar Hussain Alfardan, President and CEO of Alfardan Group, said: “We are pleased to support this spectacular event that gathers communities from Qatar and the international fashion scene, which reflects Alfardan Group’s commitment to forging strategic partnerships with cultural icons to make the country a hub for cultural experiences. Setting the pace for Qatar-India Year of Culture in 2019, this high-profile event will cater to the rising demand for fashion and entertainment destinations in line with the growth of the tourism and hospitality sector in Qatar.”

“Salam Studio & Stores is honoured of being part of this grand event. This partnership comes as an organic element of our vision and direction as a Leading Qatari Luxury Fashion retailer contributing in pinning Qatar on The Global Fashion and Tourism Map”, said Mr. Abdul Salam Abu Issa, CEO of Salam International.

As official airline partner of the event, Qatar Airways Group Chief Executive, His Excellency Mr. Akbar Al Baker, said: “We are delighted to be the official airline partner for the iconic Fashion Weekend International 2018 that is led by celebrity fashion designer Manish Malhotra and celebrity Bollywood showstopper Aishwarya Rai Bachchan.

“Doha is the obvious choice for an event of this calibre as it is a growing hub for culture and fashion. We not only look forward to welcoming the local community to this event, but also to all the visitors from around the world to Doha, many of whom will travel here on our award-winning airline to witness this spectacular show and have a taste of Qatar’s welcoming hospitality and culture.”

Mondrian Doha who have come on board as the hospitality sponsor look forward to building an extensive partnership with FAB Entertainment. Says Axel Gassar, GM of Mondrian Doha: “FWI is a testament to Mondrian Doha’s commitment to exclusive partnerships. We look forward to the upcoming weekend of 4-6 October which is set to thrill our guests. We will continue to create these one-of-a-kind experiences at Mondrian Doha.”

This impressive entertainment weekend will be held on the weekend of 4-6 October 2018 featuring Fat Joe, Iconic designer Manish Malhotra, Stylist NABILA and ZERO Make up, famous actresses Aishwariya Rai Bachchan and Mahira Khan, actor Hamza Ali Abbasi, super models Sadaf Kanwal, Fauzia Amaan, Erika Packard, Robbie Mairh and Candice along with DJ Shadow and international celebrity chef Masahuru Morimoto amongst many other international figures.

Furthermore, Fashionistas can enjoy a special trunk show by Malhotra who will be designing custom couture by appointment only at Mondrian Doha’s Bridal Suite on October 6th.

Fashion show tickets can be bought at starting at QAR 500. VIP seats are Sold Out!