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Posted On: 31 March 2019 11:14 am
Updated On: 11 January 2022 08:36 am

X- Ray Fashion at Qatar Museums Gallery

Binu Cherian
Binu Cherian
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Event Details:

Location: Qatar Musuems Gallery, Al Riwaq
Date: 1 April 2019 - 21 April 2019
Time: 12:00 pm - 08:00 pm
Ticket Purchase: No tickets needed
  • - Free for residents,
Phone: 4452 5555

X- Ray Fashion is an immersive virtual reality experience that guides the viewer through different stages of garment production; from cotton shop to sweatshop; and from catwalk to consumer purchase and to the afterlife of the garment.

The piece packs a powerful punch exposing the impacts of the 2.5 trillion dollar fashion industry, which is responsible for 10% of the global carbon emissions, 20% of wastewater and a quarter of the world's insecticides.

Directed by Italian born and fashion photographer Francesco Carrozzini, the film concept was developed by the Danish VR company MANND for the World Bank Group's global climate communications and partnership program. It was co-produced by Vulcan Productions with the support of Alcantara, a certified carbon neutral fashion design company.


Sunday to Thursday: 9 am to 5 pm

Friday: 3 pm to 9 pm