Integrated Marketing Campaign
· Ability to lead Integrated Marketing Campaigns according to brand annual strategy
Social Media Management
· Ability to lead and implement creative strategies for building Huawei’s overall social media presence/audience across digital platforms in Qatar
· Ability to develop and to liaise with HQ teams on social strategy and calendar planning; and to develop and implement an localized content plan and calendar
Develop and managing digital marketing campaigns
· Lead, develop and deliver digital marketing plans
· Remain ahead of social media trends and lead and manage agencies to create and execute innovative social media strategies and partnerships
· Plan and execute all website, search (SEO/SEM), marketing database, email, social media (FB/ Instagram/ YouTube, etc.), and display advertising campaigns to provide best exposure
· Create and maintain the relationship with digital media sources such as KOLs
· Monitor and track the performance and ROI analysis to optimize digital spend
Desired skills and experience
· Experience in developing and managing social media campaigns
· Experience in leading integrated marketing strategies
· Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
· Strategic thinking, analytical skills and data-driven mindset
· Experience in FMCG/ retail industry is a plus
· Minimum 2-5 years of experience in 4A/ digital/ PR agency Or equivalent experience in-house brand manage roles
· University degree or above in marketing/ communication related major
· Fluent in English and Arabic
· Creative; strong interpersonal skills and coordination abilities
· Self-motivated, proactive
Action oriented and with a strong drive for results
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